Thrillville - OFF THE RAILS – EUROPEAN TV CAMPAIGN

For the launch of a new video game Nickelodeon wanted an integrated online and on-air European campaign to get people excited and engaged in the new game.

Our creative concept was to try and give viewers something more than a straight advert by running competition spots alongside tip spots on how to get the most out of the game. The spots were primarily made up of in-game footage and we created a strong Nickelodeon style packaging to give them more impact. The combination of After Effects and games footage combined to create a strong and memorable campaign that was re-versioned for 3 other European territories.
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Client : Nickelodeon
Videos : 4 x 30 Competition spots
(in 4 languages)
4 x 30 Tip spots (In 4 languages)




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